You are a mission-driven organization with a vision of where you want to evolve to next.  I am a highly experienced mixed-methods Researcher that can deliver actionable market and customer insights to propel you to your next level of success and impact, no matter your stage.

I am Irene Voisin, owner of IVIC. I have worked with organizations both big and small, including such industry challengers as Ipsos, Groupon, and Pinterest, as well as with many non-profits and early stage startups. I support all levels of organizational growth and provide end-to-end insights through a variety of methodologies, with clear guidance on which approach makes the most sense to meet your organization's needs, growth and budget.  I focus on driving high impact for mission-driven startups, with a specialized passion in edtech, parent-tech, and non-profits.

I also have extensive experience in builing insights teams, guiding both the higher-level strategy and tactical approach to creating ongoing insights programs. I can guide your organization on how to create continuous insights streams to assure you're basing key decisions on strong research and knowledge.

When you partner with me, I bring all my attention, passion and experience into each of my projects, fully immersing myself in your organization, quickly learning not just who your company is, but who you want it to be. I will empower your organizations with the insights you need to assure your vision to positively impact the human experience becomes a reality.